Hi there, this is just a short post to point you to a new website put out by the Ministry of Business, Innovation and Employment (MBIE) explaining the basics of Intellectual Property.
The website has useful sections including:
Unfortunately, some of the information is not so useful – including the “IP health check” which tells you to use an “IP portfolio template” for which there is no link. Good start MBIE, but you’re not quite there yet!
I do like their infographic though, which shows, generally, the different types of intellectual property you could find in a business (click for full infographic):
P.S. If you really want a great guide to the basics of IP, the World Intellectual Property Office (WIPO) has a great starter course. It’s free, and takes a lot less time than advertised.